20130611

FW: IO8-ER1 - ALAN YAURICASA



From: am_yc_20@hotmail.com
To: aariosvel.practice@blogger.com
Subject: IO8-ER1 - ALAN YAURICASA
Date: Wed, 12 Jun 2013 02:06:15 +0200

1.- TITLE OF THE ARTICLE:
Are We Buying too Much?
2.- SOURCE OF THE ARTICLE (LINK):
www.jw.org/en/publicacions/magazines/g201306/
3.-AUTOR'S NAME:
Unknow
4.- BEFORE YOU READ; LOOK AT YHE PICTURE (S) IF ANY, AS WELL AS THE TITLE. WHATDO TOU THINK THE ARTICLE WILL BE ABOUT?
I think the article is about the purchases we make through marketing that  is in the media and people always get carried away by the advertising spot and the best brand without to be aware of the price from the things.
5.- READ THE ARTICLE AND DESCRIBE WHAT YOU UNDERSTAND OF IT IN AS MUCH DETAIL AS POSSIBLE.
The article speaking about of How we can bring our education in the main part that is the financial, and How we can help our children in their financial education to avoid that they are victims of the consumerism.
Here some advices to improve our behavior when we go out to shopping:
* Avoid shop thing that really did not need, and avoid shopping to alter your mood.
* Resist impulsive buying, do not shop for recreation, use your credit card wisely and know your financial status.
6.- VOCABULARY USE: CHOOSE 5 NEW VOCABULARY ITEMS (WORDS, COLLOCATIONS OR IDIOMATIC EXPRESSION, ETC.) AND WRITE THEIR MEANINGS AND 2 EXAMPLES RELATED TO YOUR EXPERIENCIE.
6.1. DESIRES: To wish or longing, as for something that brings satisfaction.
* My greatest desire is to go to Cuzco with my family.
* The mayor desires your presence in my birthday.
6.2. RETAILER: To sell in small quantities directly to consumers.
*I felt very well when I shopped my souvenirs in the jungle because the retailers were very attentive.
* The retailer from Plaza Vea was gracious to assist me in my shop.
6.3. PRODUCT PLACEMENT: This is a strategy by subtly present product and brands in movies, television programs andvideo games.
*Everyday when I sing in my count of my e-mail a lof of companies display news products and their goal is product placement.
* Everybody show this trend of product placememt in our daily life.
6.4. STEALTH MARKETING: Activity where the companies pay some people to speak from new product without to be noticed.
*The stealth marketing is a good way to gain place in the market.
* Famous people are hired to performed this way of stealth marketing.
6.5. WORD - OF-MOUTH MARKETING:
Strategy to encouraged to make comments about products to their friends and on social media networks.
* Nowadays the word-of-mouth marketing is the best way to arrived a lot of customers.
* One case of use the strategy of word-of-mouth marketing is when someone popular invite at his/her friend at the party of his/her friends and everybody wants to go.

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